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Flash forward to 2015, and that number had grown to 59%.
As we mentioned earlier, online dating is becoming the norm, not the exception.
You look at someone’s photo and read a few details about the person, and then you swipe right for yes and left for no.
But actually 80% of people on Tinder say they want to find serious dates and a long-term relationship, according to Business Insider.
Clearly, online dating is very lucrative, and as more dating sites launch and more people put off marriage, we expect revenue to continue growing at a steady pace.Another fact Statistic Brain found in its research is that 10% of online daters try online dating for 90 days but then cancel their subscription.We think this number could also include those who have met their ideal match, which is why the wanted to leave the dating site.However, most dating sites and apps are 100% free to create a profile, upload photos, search for matches, receive matches, flirt (e.g., virtual winks), and communicate.So singles really don’t have to pay to date online or via their smartphone.
It’s also estimated that there are nearly 8,000 dating sites worldwide.